IRCE 2016

Internet Retailer Conference & Exhibition


Director, Digital Marketing, E-Commerce
Unique Vintage

Courtney Lear Wallace has combined her love of fashion and digital marketing in her endeavors at multiple lifestyle brands. As director of digital marketing and e-commerce at Unique Vintage, she is responsible for successfully launching the #iamunique multichannel digital campaign and doubling the company's social followers and email list within her first year, as well as increasing e-commerce conversion rates by 50%. Previously, at Hot Topic, she grew the company's social media base beyond 5 million and developed the brand through successful multichannel online marketing campaigns.

Related Sessions
3:45 pm, June 8, 2016
Personalization + Email = Cart Recovery: A Unique Look