IRCE 2016

Internet Retailer Conference & Exhibition


Director of E-Business Strategy & Commerce
Crescent Electric Supply Co.

Mike Mayer has spent 19 years driving revenue growth through management initiatives in the competitive markets of electrical wholesale distribution, industrial and scientific supply, commercial insurance, electric power, technology consulting and market research. Mike was recruited by $1 billion Crescent Electric Supply Co. to build a B2B e-commerce channel and to start the first-ever B2C channel. With P&L responsibility, Mike has driven 55% revenue growth for the B2B channel and 387% growth for the B2C channel in four years. He launched, a mobile website, mobile apps, e-procurement and automated email ordering. He created the first electronic catalog for 250,000 products, facilitated over fifty strategic partnership integrations and directs digital marketing. Prior to Crescent, Mike built the e-commerce channel for two of $17 billion Thermo Fisher Scientific s business units. He has held roles as a web application manager, solutions architect, technical lead and IT audit manager at CNA Insurance, Duke Energy, Capgemini Ernst & Young, Whittman-Hart MarchFirst and Information Resources.