IRCE 2016

Internet Retailer Conference & Exhibition


Vice President, Marketing
Bon-Ton Stores

Tiffany Cooley is vice president of marketing at The Bon-Ton Stores, leading strategy, digital marketing, analytics, market research and CRM/loyalty. She joined the 267-store department store chain in 2007, contributing in marketing roles of increasing responsibility. Prior to Bon-Ton, Tiffany was a marketing manager at Limited Brands; earlier, she worked on credit card product development and marketing at Marshall & Ilsley (M&I Bank), later acquired by Bank of Montreal (BMO Harris Bank).